- 05/04/12 - RECENT STUDY RESULTS: The DVR is an advertisers friend!
Ad Avoidance and The DVR : recent study results One of the topics looked at in a recent study with special interest was the whole issue of ad-avoidance, not least because half the sample have the technology to avoid ads altogether, … Continue reading →
- 05/04/12 -
Study: iPad Accounts for Almost 95 % of Tablet Web Traffic Aiming to get a sense for how powerful the tablet is, online advertising network Chitika looked at what devices it was serving ads to and found that it was almost … Continue reading →
- 04/01/12 - Powerhouse USA creates Smell-a-Vision : now TV viewers will be able to watch and “smell” their favorite shows
ORLANDO, Fla.—April 1, 2012— Local advertising agency Powerhouse USA announces the creation of Smell-a-Vision. Now television viewers everywhere will not only be able to watch their favorite shows, but they‘ll be able to smell them. The invention is expected to … Continue reading →
- 03/28/12 - “Gone Viral!”
- 03/21/12 - Happy Birthday, Twitter!
Six years ago today, Jack Dorsey tweeted the first ever tweet on Twitter and a communications revolution was born. Now, 6 years later it has grown exponentially to over 500 million users, making it the largest one-to-many open communication platform … Continue reading →
- 03/05/12 - FEBRUARY AUTO SALES LIFT 2012 OUTLOOK
The U.S. auto industry reported a 16% sales jump in February. In fact, sales were at their fastest pace in four years. Automakers sold 1,149,396 cars and light trucks last month. Quoting Autodata Corp, WSJ.com reports the annualized pace of … Continue reading →
- 03/03/12 -
Creating a Well-Rounded Marketing Media Strategy If you find yourself questioning the value of traditional media in your marketing strategy because: Digital investment is generating lots of clicks to your website, Your competition recently launched a web or mobile campaign, … Continue reading →
- 02/20/12 - 2012 : Retailers all about Customer Interaction
In an effort to build customer engagement, capture wallet share and accelerate sales growth, retailers in 2012 will focus on a number of customer-centric functions, including IT and ecommerce investments, enhancing customer service initiatives and, building on their mobile platforms. … Continue reading →
- 02/17/12 - Surviving U.S. Auto Dealers may see record sales in 2012
Auto Dealers may see record sales in 2012; surviving dealers are stronger and more profitable 2/15/12Auto dealers may be racing toward a record number of sales. A consulting firm is predicting that the dealers that survived the economic crisis may … Continue reading →
- 02/14/12 - Consumers spend on Valentine’s Day
Recession? What recession? To all appearances, consumers are going to take at least one day off from dealing with the sluggish economy and invest in making their loved ones feel loved. That’s what the National Retail Federation says, based on … Continue reading →
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